Assuralia

What we do: Assuralia is the umbrella association representing virtually all Belgian and foreign insurance and reinsurance companies operating in Belgium, covering about 98% of the country’s premium income[1][4]. Our core mission is to promote the role of insurance in society, support our members in risk assessment, and ensure efficient service to customers. We conduct surveys on legal, fiscal, social, and statistical aspects, manage sector conventions, and provide training to insurance professionals through our dedicated center, INSERT[1]. Assuralia acts as the official spokesperson for the insurance sector, engaging in dialogue with policymakers, coordinating with decision-making bodies, and communicating sector positions through press releases and publications[1]. While we do not sell insurance directly to consumers, we empower our member companies to deliver comprehensive solutions that enhance financial security and peace of mind for individuals and businesses across Belgium.

Where we are located: Our headquarters is located at Boulevard Roi Albert II 19, 1210 Brussels, Belgium. This central location allows us to maintain close contact with national institutions, member companies, and other stakeholders in the Belgian insurance landscape.

Short history: Assuralia has been the voice of the Belgian insurance sector for over a century, building a legacy of trust and expertise. Throughout its history, the association has adapted to the evolving needs of the industry, championing innovation, and setting standards for professional conduct. Assuralia’s long-standing presence reflects its commitment to stability and progress in a sector that is vital to the Belgian economy and society.

Organization & culture: Assuralia is a medium-sized organization with a collaborative and inclusive culture. We value integrity, transparency, and diversity, fostering an environment where every team member’s contribution is recognized. Our teams work closely with member companies, policymakers, and social partners, ensuring that the sector’s interests are well represented. Professional growth is encouraged, with ongoing training opportunities and a supportive atmosphere that celebrates both individual and collective achievements.

Recent developments: In 2024, Assuralia released its annual report, offering an in-depth analysis of market trends and future prospects for the insurance sector in Belgium[2]. The association continues to innovate, for example by collaborating with technology partners to streamline administrative processes for insurers, thereby enhancing efficiency and customer satisfaction[4]. Assuralia also remains active in promoting mental well-being initiatives and addressing emerging risks, such as those related to new forms of mobility[3].