HESBAYE FROST

What we do: Hesbaye Frost is a leading Belgian producer of high-quality frozen vegetables, rice, pasta, and potatoes, serving customers across Europe, the United States, Japan, and Israel[3][4]. The company’s expertise covers the entire value chain—from seed breeding and cultivation to processing, deep-freezing, packaging, and distribution[4]. Hesbaye Frost supplies a wide range of customers, including food industries, large-scale retailers, and local authorities, ensuring that the natural quality and freshness of its products are preserved through advanced freezing technology[3][4].

Where we are located: Hesbaye Frost is headquartered at Rue Émile Lejeune 20, 4250 Geer, in the Wallonia region of Belgium[2]. The company’s production site in Geer is strategically located amid agricultural fields, providing direct access to fresh, local raw materials[4].

Short history: Founded in 1985 through the merger of two companies specializing in frozen vegetable production, Hesbaye Frost has built a reputation for quality and innovation over nearly four decades[1][7]. The company has continuously invested in modernizing its facilities, including the recent upgrade of its automated guided vehicle (AGV) system to enhance logistics and production efficiency in its deep-freeze environment[3].

Organization & culture: With around 300 employees and a workforce equivalent to 338 full-time positions, Hesbaye Frost operates as a large, dynamic agri-food company[1][3]. The company culture is rooted in the values of a family business, emphasizing respect for people, nature, and quality. Human capital is central to its operations, with a strong focus on teamwork, sustainability, and employee well-being[4]. Hesbaye Frost is committed to responsible environmental practices and maintaining a robust financial position to ensure long-term stability[4].

Recent developments: In 2021, Hesbaye Frost completed a major upgrade of its logistics infrastructure, replacing its entire AGV fleet with next-generation automated vehicles to improve efficiency and reduce manual handling in its 24/7 production environment[3]. This investment underscores the company’s commitment to innovation and continuous improvement in a highly competitive global market.